Zomato Recruitment 2024

As the Marketing Manager, you'll be the mastermind behind the sizzle, crafting innovative marketing campaigns that keep Zomato at the forefront of the foodie scene. From driving app downloads to promoting exciting restaurant offerings, you'll play a crucial role in keeping users engaged and their taste buds tantalized.

Zomato Careers 

Responsibilities:

• Campaign Development & Execution: Design and execute comprehensive marketing campaigns across various digital channels, including social media, email, and content marketing.
• Brand Storytelling & Advocacy: Craft compelling narratives that capture the essence of Zomato's brand and resonate with diverse audiences.
• Customer Engagement & Acquisition: Develop strategies to attract new users, build brand loyalty, and foster a vibrant online community around Zomato.
• Performance Tracking & Analysis: Monitor campaign performance, analyze data, and draw actionable insights to optimize future marketing efforts.
• Trend Research & Innovation: Stay ahead of the curve by researching industry trends, competitor activity, and customer preferences to inform marketing strategies.
• Budget Management & Resource Allocation: Effectively manage marketing budgets and allocate resources to ensure campaign success.
• Collaboration & Teamwork: Work closely with internal teams, from product development to design, to ensure seamless campaign execution and brand alignment.

Skills:

• Bachelor's degree in Marketing, Communications, or a related field (experience in the food-tech industry is a plus!).
• Minimum 3 years of experience in marketing management, with a proven track record of successful campaign execution.
• Strong understanding of customer segmentation, buyer personas, and marketing funnel optimization.
• A creative and strategic mind with the ability to develop engaging narratives and content.
• Proficiency in marketing campaign management tools, analytics platforms, and content creation software.
• Excellent written and verbal communication skills, with the ability to present complex information clearly and concisely.
• A data-driven approach with the ability to analyze metrics and draw actionable insights.
• A positive and enthusiastic attitude with a genuine passion for food and the Zomato experience.