Myntra Recruitment 2024

As a Marketing Analyst at Myntra, you'll be the secret ingredient in Myntra's recipe for success. You'll wear many hats, from analyzing marketing data and identifying target audiences to developing and executing data-driven marketing campaigns across various channels, measuring campaign performance, optimizing strategies, and collaborating with cross-functional teams to ensure every touchpoint reflects Myntra's commitment to trendsetting style.

Myntra Careers 

Responsibilities:

• Collect, clean, and prepare marketing data from various internal and external sources.
• Analyze marketing data to understand customer behavior, campaign performance, and identify growth opportunities.
• Develop and execute data-driven marketing campaigns across digital and traditional channels, including social media, email, and influencer marketing.
• Track and measure campaign performance using analytics tools and provide actionable insights for improvement.
• Identify and analyze consumer trends and fashion preferences to inform marketing strategies.
• Collaborate with marketing, product, and other departments to ensure data-driven decision making.
• Stay updated on the latest marketing trends and best practices in the e-commerce and fashion industry.
• Present data and insights in a clear and concise manner to stakeholders.

Skills:

• Bachelor's degree in Marketing, Statistics, Economics, Mathematics, Computer Science, or a related field preferred.
• Strong analytical skills and proficiency in data analysis tools, such as Excel, SQL, and Python (preferred).
• Excellent communication and presentation skills with the ability to translate complex data into actionable insights.
• Problem-solving skills and the ability to think critically and creatively.
• Attention to detail and a commitment to accuracy in data handling.
• Ability to work independently and as part of a team in a fast-paced environment.
• Passion for fashion and a deep understanding of the online fashion retail landscape (a plus).
• Adaptability, a willingness to learn, and a desire to stay ahead of the ever-evolving marketing trends.