Britannia Recruitment 2023

In this groundbreaking role, you'll be the mastermind behind Britannia's marketing strategy, crafting compelling narratives that resonate with millions across India. You'll lead a high-performing team, embrace the power of remote collaboration, and leverage cutting-edge technologies to propel our beloved brands to new heights.

Britannia Careers 

Responsibilities:

• Develop and execute data-driven marketing strategies that align with Britannia's overall vision and business objectives.
• Oversee the marketing mix across all channels, including digital, traditional media, social media, and influencer marketing.
• Champion brand storytelling, ensuring consistency and emotional connection across all campaigns and initiatives.
• Spearhead the launch and management of new products and brand extensions, maximizing market reach and engagement.
• Build and nurture strong relationships with internal stakeholders, cross-functional teams, and external agencies.
• Stay ahead of the curve on emerging marketing trends and technologies, incorporating them into strategic initiatives.
• Analyze marketing performance metrics and translate insights into actionable adjustments for continuous optimization.

Skills:

• Experience in the FMCG industry, particularly with food and beverage brands.
• A proven track record of leading successful marketing campaigns that delivered tangible results.
• Familiarity with the Indian market and cultural nuances.
• Passion for Britannia's heritage and a vision for its future.